Sales & Distribution

Field force & dealer visit software for consumer durables

Put every rep and promoter on a live map, prove every counter visit, and capture demand and demos where they happen.

Consumer electronics brandsAppliance & white-goods companiesDealer & distributor field teamsIn-shop promoter teams
Live · 7 on field
On-time SLA
98.4%
RK
Raj Kumar
At customer · stop 1 of 4
17.4263, 78.4501
Sound familiar?

Dealers and counters get visited when a rep remembers to, and demand and demo data lives in scattered WhatsApp messages.

One platform for dealer visits, demos and demand

Whether you call it consumer-durables field force software, dealer-visit tracking software or a field-sales app, FieldExecutives brings it together: every rep and promoter on a live map, every counter visit proven, and demand captured where it happens.

It works as your counter-visit tracking and demand-capture software, with live GPS tracking, custom forms and demo/install jobs, so coverage and sell-out stay visible.

How it works

How work flows for Consumer Durables

From the office to the field and back, every assignment, tracked end to end.

01
Plan coverage

Counters for the day

Reps get their dealers and counters for the day, each with a clear visit objective.

02
Reach the counter

Geo-verified visit

Optimised route and a geo-verified check-in at each dealer.

03
Capture demand

Demand, demos, leads

Stock, demand, display and demo data captured against a custom form; walk-in leads logged.

04
See sell-out

Live coverage view

Visits and demand sync live, with coverage and promoter performance on one dashboard.

Walk a day

A day across the counters

10:30

Counter one

Rep checks in at a dealer, display photographed.

12:00

Demo logged

In-shop demo captured, walk-in lead recorded.

15:00

Stock check

Counter stock and demand updated.

18:00

Coverage done

Dealer coverage and demand dashboard live.

Configured for you

Capture exactly what Consumer work needs

Build the fields, forms and proof your process demands, by drag-and-drop, with no code. Here’s what teams like yours typically track:

See how configuration works
Dealer / counter code
Display & stock photos
Demand & order capture
In-shop demo count
Walk-in leads
Promoter attendance
Custom visit form
Coverage vs plan
app.fieldexecutives.com/ops
Field Command
Live
Punched in
23/25
On field
18
In transit
5
SLA
98%
Roster
RK
Raj Kumar
At customer
PS
Priya Singh
In transit
AP
Amit Patel
Idle
The payoff

Your whole operation, on one screen

Live map, proof of every visit, and the numbers that actually move your business, what teams typically see:

100%
dealer coverage tracked
Live
demand & sell-out
99%
visits with proof
+
demos logged
Real results

How we’ve helped consumer partners

The changes teams see once the field runs on FieldExecutives.

Made dealer and counter coverage visible in real time
Captured demand and demos in the app instead of WhatsApp
Ended unverified dealer visits with geo and photo proof
Tracked promoter attendance and in-shop demos live
Fed walk-in leads straight into follow-up
Gave sales heads live coverage and demand dashboards
In their words

Trusted by consumer teams

We know exactly which counters were covered and what the demand looks like, live.
Rajeev Nanda
National Sales Head · Voltech Appliances
Demo and demand data used to live in WhatsApp. Now it’s structured and on a dashboard.
Meera Pillai
Trade Marketing · HomeCraft Durables
Promoter attendance and in-shop demos are finally trackable across every counter.
Sandeep Rao
Regional Manager · ElectroMax
Questions

Consumer Durables, answered

Can reps capture demand and demos?+

Yes. Reps capture stock, demand, display photos and in-shop demos on a custom form at each counter, synced live.

How is dealer coverage tracked?+

Reps check in with GPS at each dealer, so coverage against the plan is visible in real time.

Can walk-in leads be followed up?+

Yes. Leads captured at the counter flow into follow-up, so nothing is lost.

Ready when you are

Ready to run your consumer team on a live map?

Start free with up to 2 users, or book a 20-minute demo and we’ll map it to your exact workflow.

Free trial · No card required · Setup in a day
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